Boston University

Beginning in Summer of 2022, emdesign has contracted with the Marketing and Communications group at BU to handle projects large and small, expanding on our role as a small, independent graphic design firm. We were thrilled to be an adjunct to the MarCom team at one of the area’s most prestigious universities, working with talented writers, photographers and other creative thinkers to solve problems. Among the many projects we took on, this one for the School of Hospitality Administration allowed us to explore the intersection of data analytics and machine learning and how those disciplines affect the hospitality industry at large.